Internet Marketing

An Marketing Plan for your website

Depending on the size of your business, a marketing plan for your website is a simple document that ensures your website and other actions are constant with the over all goals of your business. This process also confirms the aims of your website and what design, content and branding considerations need to be incorporated into the initial design.

SOE - Search Engine Optimization

Research indicates that around 85-90% of web site visitors find websites by following links from Search Engines. Achieving top rankings is vital to building your web presence online, without search engine optimisation your site will be nearly impossible to find amongst your competitors. SOE Services that can be provided include..

• Building quality reciprocal links with other websites
• making sure your site is correctly optomised to all search engine criteria
• Providing keyword combinations specific to your business
• Advising on relevant content and key phrase placement in titles headers descriptions and paragraphs
• Submission of your site to Search Engines and Directories

Branding and your website

This is an important, and often overlooked, element of business marketing and web production that should be given consideration. Repeated exposure to your brand is vital to producing a successful brand. The purpose of branding is to get people to recall your company, product, and service from memory. We can work with you to build a graphical identity that actively reflects your business goals and values while remaining clean, concise and memorable.